Competence of embassies key to promoting tourism, exports and investments Source:FT In an increasingly interconnected global economy, economic diplomacy has an integral role to play in foreign policy. Countries that have recognised this and adapted their foreign policy have reaped the benefits of strengthened economic and trade relations, promotion of the interests of their economy and companies, and enhanced international profile.  However, this needs to be underpinned by all of the country’s Foreign Service resources, in coordination with its public administration in order to increase tourism exports, and investments. Sri Lanka, with over 55 missions in non-Commonwealth and Commonwealth countries, 13 consulates and three permanent missions at the United Nations must maximise the impact of its economic diplomacy efforts.  ...

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