Border Gavaskar Trophy set to boost sports tourism as Boxing Day Test sales reach unprecedented heights Source: Cricket Australia CA Multicultural Media (eLanka) Cricket Australia has announced sales for the Boxing Day Test have reached ground-breaking heights, with Day 1 sales triple those recorded at the same period in 2018/19. Sales for days 2-4 are also impressive with a remarkable 5.5 times increase from India’s last pre-covid tour to Australia. Notably, the current sales figures also reveal a significant increase in interest from Indian tourists, with 3.9% of current purchasers for the Boxing Day Test hailing from India, compared to 0.7% in 2018/19. This season’s Border-Gavaskar Trophy series promises to be an unforgettable experience for cricket fans across Australia as the top-ranked men’s Test teams face off in a thrilling five match showdown. The series begins with the West Test in Perth from 22 November, followed by the day- night Test ...
Sep 25, 2024
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