SriLankan Airlines wins PATA Gold award for excellence in marketing communication Source:FT National Carrier SriLankan Airlines, a member of the oneworld alliance, continuing to reaffirm the universal appeal of its marketing communication content, won a Gold award for its campaign ‘#SriLankanPromises’ in the ‘Marketing – Carrier’ category at the Pacific Asia Travel Association (PATA) Gold Awards 2021 on 8 September.  This year’s virtual award ceremony crowned 20 Gold award winners and two Grand Title winners out of 113 entries submitted by travel and tourism organisations and individuals worldwide, adjudged by a panel of 18 industry experts. This is the third consecutive PATA Gold award won by the airline out of the overall count of four awards that it has managed to win so far.  ...

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