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THE APEX OF EVEREST – By Des Kelly This is where all high-cost “advertising” should be done. Let us take the up-coming Springtime Horse-racing event the Cox–Plate” for instance. It would be really great if someone with the necessary finances could organize a team of Mountain Climbers to accompany the Owners, Trainers, Grooms & Jockey of Winx, our World-champion Racehorse to the APEX of Mount Everest, in order to advertise the filming of this great race, via all the modern advertising & film technologies available to them at the moment. The T.A.B. will also be in a position to woo all our gamblers, most of whom would have a bet on two worms crawling up a wall, to see which one reaches the roof, first. Winx, of course, will win her 4th Cox Plate, making it her 29th straight win. I am hoping that her owners will have her behind ...