eLanka

Friday, 24 Oct 2025
  • Home
  • Read History
  • Articles
    • eLanka Journalists
  • Events
  • Useful links
    • Obituaries
    • Seeking to Contact
    • eLanka Newsletters
    • Weekly Events and Advertisements
    • eLanka Testimonials
    • Sri Lanka Newspapers
    • Sri Lanka TV LIVE
    • Sri Lanka Radio
    • eLanka Recepies
  • Gallery
  • Contact
Newsletter
  • eLanka Weddings
  • Property
  • eLanka Shop
  • Business Directory
eLankaeLanka
Font ResizerAa
Search
  • Home
  • Read History
  • Articles
    • eLanka Journalists
  • Events
  • Useful links
    • Obituaries
    • Seeking to Contact
    • eLanka Newsletters
    • Weekly Events and Advertisements
    • eLanka Testimonials
    • Sri Lanka Newspapers
    • Sri Lanka TV LIVE
    • Sri Lanka Radio
    • eLanka Recepies
  • Gallery
  • Contact
Follow US
© 2005 – 2025 eLanka Pty Ltd. All Rights Reserved.
Home » Blog » Articles » The Salvation Army’s Red Shield Appeal launched to support local multicultural communities around Australia
Articles

The Salvation Army’s Red Shield Appeal launched to support local multicultural communities around Australia

eLanka admin
Last updated: May 19, 2022 6:39 pm
By
eLanka admin
ByeLanka admin
Follow:
Share
5 Min Read
SHARE

The Salvation Army’s Red Shield Appeal launched to support local multicultural communities around Australia

The Salvation Army’s annual Red Shield Appeal to multicultural audiences was formally launched in the presence of media leaders, community and business leaders on 17th May 2022. The Appeal, now in its 58th year, aims to raise $36 million to support needy people around Australia, including multicultural communities.

Commenting on the launch, Former NSW Opposition Leader and Former Cabinet Minister Jodi McKay said: “Multicultural and diverse communities in Australia are vital to the economic and social fabric of our society. We are proud of our multicultural country and the contributions of Australians of all backgrounds. I am honoured to launch The Salvation Army’s annual Red Shield Appeal for 2022 to multicultural communities across Australia. The Salvation Army offers tremendous support to all people without discrimination, and I encourage multicultural audiences to give back.”

“The Salvation Army has stood alongside people from all cultures, nationalities and backgrounds since we began work in Australia over 140 years ago. We are proud to do the work we do with people without discrimination or prejudice, and we are passionate about the local community,” said Captain Tara McGuigan, The Salvation Army’s Relationship Manager for Culturally and Linguistically Diverse (CALD) Communities.

More Read

The Colombo Academy of Hospitality Management (CAHM) celebrates Australian qualification achievements at its 13th Graduation Ceremony 01
The Colombo Academy of Hospitality Management (CAHM) celebrates Australian qualification achievements at its 13th Graduation Ceremony
LCC MEDIA RELEASE – Liverpool Young Achiever wins state award
Why Does Russia Want Ukraine?- Dr Harold Gunatillake

As part of their continued work within multicultural communities, The Salvation Army hosted a Red Shield Appeal Multicultural Launch Event alongside long-time partners MultiConnexions, Australia’s leading multicultural marketing and advertising agency.

CEO of MultiConnexions Sheba Nandkeolyar said: “We have supported the valuable work of The Salvation Army especially in multicultural communities for over 2 decades and we are proud to be supporting this event again this year. The work done by The Salvation Army is diversity-inclusive and they reach out to all audiences including multicultural audiences.”

“The Salvation Army is committed to working alongside multicultural communities across Australia, meeting their needs and supporting them through hardship. We have a number of significant projects and initiatives within multicultural communities across the country, but we cannot do these without the generosity of the public to our Red Shield Appeal,” added Captain McGuigan.

Over the past 12 months, The Salvation Army has supported around 5,800 women and children impacted by family and domestic violence nationally. Each year, through The Salvation Army’s nationwide network of services, around: * 

  • One person is assisted every 17 seconds.
  • Three people are supported every minute.
  • Approximately 887,500 crisis beds are provided to people experiencing homelessness – including women and children. Family and domestic violence is the leading cause of women and children becoming homeless in Australia.

To donate to The Salvation Army’s Red Shield Appeal, or if you need support from The Salvation Army, visit salvationarmy.org.au or call 13 SALVOS. You can also donate at any Salvos Store.

ENDS

For more information, please contact The Salvation Army’s Media Relations Department on (02) 94663143

Multicultural Launch 2022 1

  1. The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

The Salvation Army

2.(Left to Right) Major Bruce Harmer, Lt. Colonel Xuyen Pho, Tara McGuigan, Major David Collison and Major Carolyn Harmer from The Salvation Army 

The Salvation Army3.(Left to Right) Naikbakht Wahidi, Testimonial Speaker for The Salvation Army, and Tara McGuigan, Relationship Manager for Culturally and Linguistically Diverse (CALD) Communities of The Salvation Army 

Multicultural Launch 2022 4

The Salvation Army Red Shield Appeal: Multicultural Launch 2022

The Salvation Army Red Shield Appeal: Multicultural Launch 2022

More Read

Kaleidoscope with Savithri Rodrigo
Nature Betrayed, Checkpoint Charlie & Market News on Kaleidoscope 285 + Escaped Nuns, Diyas Alight
Gotu Kola: Sri Lanka’s Ancient Herb of Healing and Rejuvenation – By Jayadeva de Silva
Most of the prisons we live in are invisible – By Vincentius Liong/Leong

5.The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

Multicultural Launch 2022

6.Jodi McKay, Former NSW Opposition Leader and Former Cabinet Minister, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

Multicultural Launch 2022 7

7.Naikbakht Wahidi, Testimonial Speaker for The Salvation Army, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

8.Lt. Colonel Xuyen (Samuel) Pho, Lieutenant-Colonel of The Salvation Army, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

9.Sheba Nandkeolyar, CEO of MultiConnexions, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

10.Major Bruce Harmer, Head of Public Relations for The Salvation Army, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

11.Sanchay Mohan, Chief Operating Officer of MultiConnexions, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022

12.Jodi McKay, Former NSW Opposition Leader and Former Cabinet Minister, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022 

13.Tara McGuigan, Relationship Manager for Culturally and Linguistically Diverse (CALD) Communities of The Salvation Army, speaking at The Salvation Army Red Shield Appeal: Multicultural Launch 2022  

 

TAGGED:Jodi MckayThe Salvation Army
Share This Article
Email Copy Link Print
Previous Article Sri Lankan Economy What’s next for the Sri Lankan Economy?-by Kalani Kumarasinghe
Next Article Scott Morrison Prime Minister – Opinion – A stronger economy for a stronger future
FacebookLike
YoutubeSubscribe
LinkedInFollow
Most Read
10 Pictures With Fascinating Stories Behind Them!

“A PICTURE SPEAKS A 1000 WORDS” – By Des Kelly

Look past your thoughts so you may drink the pure nectar of this moment

A Life Hack for when we’re Burnt Out & Broken Down – By Uma Panch

Narration of the History of our Proud Ancestral (Orang Jawa) Heritage. by Noor R. Rahim

eLanka Weddings

eLanka Marriage Proposals

Noel News

Noel News

Noel News

Noel News- By Noel Whittaker

EILEEN MARY SIBELLE DE SILVA (nee DISSANAYAKE) – 29 September 1922 – 6 April 2018 – A Woman of Value an Appreciation written by Mohini Gunasekera

K.K.S. Cement Factory

Dr.Harold Gunatillake’s 90th Birthday party

Sri Lanka's women's cricket squad in Melbourne

Cricket: Sri Lanka’s women’s squad in Melbourne

- Advertisement -
Ad image
Related News
Anselm Perera , , Anselm Perera milestone celebration, 50 years in Oman tribute, Anselm Perera 2025 anniversary, RecoCard for Anselm Perera, Anselm Perera Oman journey, celebrating Anselm Perera, 50 years of dedication in Oman, Anselm Perera achievements,
Articles

Anselm Perera Completes Fifty Years in Oman on October 25 2025

KINDER CHRISTIANITY - By Lakshman Navaratne
Articles Lakshman Navaratne

KINDER CHRISTIANITY – By Lakshman Navaratne

Articles Trevine Rodrigo

Brilliant Chamari leads from the front in stunning Sri Lanka comeback win over Bangladesh.  Domino effect leaves Bangladeshis red faced.- BY TREVINE RODRIGO IN MELBOURNE.  (eLanka Sports Editor).

Sri Lanka Sevens rugby soars to number three in Asia.  Hong Kong China and Japan go one-two in Asia after thrilling tournament in Colombo.  - BY TREVINE RODRIGO IN MELBOURNE.  (eLanka Sports Editor).
Articles Trevine Rodrigo

Sri Lanka Sevens rugby soars to number three in Asia.  Hong Kong China and Japan go one-two in Asia after thrilling tournament in Colombo.  – BY TREVINE RODRIGO IN MELBOURNE.  (eLanka Sports Editor).

Sri Lanka economic recovery 2025
Articles Dr Harold Gunatillake

The current government is working hard to build a bright future for everyone. – By Dr Harold Gunatillake

  • Quick Links:
  • Articles
  • DESMOND KELLY
  • Dr Harold Gunatillake
  • English Videos
  • Sri Lanka
  • Sinhala Videos
  • eLanka Newsletters
  • Obituaries
  • Tamil Videos
  • Dr. Harold Gunatillake
  • Sunil Thenabadu
  • Sinhala Movies
  • Trevine Rodrigo
  • Michael Roberts
  • Tamil Movies

eLanka

Your Trusted Source for News & Community Stories: Stay connected with reliable updates, inspiring features, and breaking news. From politics and technology to culture, lifestyle, and events, eLanka brings you stories that matter — keeping you informed, engaged, and connected 24/7.
Kerrie road, Oatlands , NSW 2117 , Australia.
Email : info@eLanka.com.au / rasangivjes@gmail.com.
WhatsApp : +61402905275 / +94775882546

(c) 2005 – 2025 eLanka Pty Ltd. All Rights Reserved.